It’s been my experience that eye contact, and a smile are measurable drivers of customer and employee satisfaction. Those two actions combine to form a visible emotion that people of all ages respond positively to. Next time you’re out walking among people, look and smile at someone passing by; whether they know you or not, they can’t help but respond in kind. People want to be acknowledged, even by a perfect stranger. People in need of service love this kind of acknowledgement even more. How often have you walked into a store and someone working there looks up and says hi; or, better yet, if they’re busy, they pause and say they’ll be right with you. That kind of acknowledgement goes a long way to setting the stage for a great experience. It’s so true that you only get one chance to make a good first impression; done right you shouldn’t need a second chance because more likely than not the customer is already won over. Conversely, the cost of a lack of visible emotion can be staggering. In this hyper-competitive world, why risk losing a customer or employee or applicant because you didn’t show you cared. It’s a small but very important thing. Make eye contact, smile, and show your care today.
Gertrude Margaret Bell (1868 – 1926): English writer, traveler, political officer, administrator, and archaeologist
No comments:
Post a Comment