I fly Southwest Airlines: they go most of the places I need to get to and I’m amazed at their enthusiastic approach to what’s for them a routine day at work. The way they board the plane: it works, and even though no other airline does it that way they continue to take that innovative approach. The way they make light of the routine messaging: it gets me to listen every time. Everyone used to make fun of them for only serving peanuts: but now that’s all anyone serves and it’s okay. You might say that’s cheap but then they’re the only ones that allow two bags for free and to change reservations for free: they seem to understand what’s important and what’s not. As a frequent traveler I appreciate their simple but consistent approach to service. And even though the people that started this service concept are gone, their successors continue to suit up and provide it every day. Bravo!
Leroy Robert "Satchel" Paige (1906 – 1982): American professional baseball pitcher who became a legend by how good he was and his longevity in the game
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