"The potential for greatness lives within each of us.”Wilma Rudolph
Years ago, I learned that internal marketing to employees was as important as external marketing was to customers. Having a clear and consistent voice and style was important as employees came to rely on these more than the traditional cascade of information from supervisors. And as the tools available transitioned from newsletters and posters to intranets and mobile apps, the key was having the right person in this role. The last person who did this for me started as an intern, learned the ropes, and developed a style all her own. Early on, her enthusiasm, eye for detail, and straight-forward writing convinced us she had the potential for greatness and over time she blossomed. Raw talent grows when you support someone, listen to their ideas, and give them the freedom to try: we all have people working for us who thrive if nurtured effectively. Look for the up and coming superstars on your team and help them reach their full potential today.
Wilma Rudolph (1940 – 1994): American sprinter who became a world-record-holding Olympic champion and international sports icon
No comments:
Post a Comment