· A mission is what you want to do.
· A vision is where you want to go.
Some of the most rewarding work I do is facilitating the drafting or updating of an organization’s mission and vision statements. It usually involves working with the senior executives to craft statements that guide all employees. The simpler the better, so they are easily understood and remembered. The work continues as those organizations weave them into their most important processes (job descriptions, job postings, interviewing, onboarding, orientation, training, and performance reviews) making the statements relevant and functional. Done right, employees come away with a clear roadmap of how best to enable the full utilization of these statements. It starts at the top and cascades throughout, ultimately permeating a company’s culture. Creating a shared sense of professionalism. If you can’t remember your company’s mission and vision statements, look them up. If you don’t have them (or they’re outdated), get involved in drafting them. Then spend time enabling them today.
Antoine de Saint-Exupéry (1900 – 1944): French writer (The Little Prince), poet, journalist, and aviator (commercial and French Air Force pilot). He died while on a reconnaissance mission from the French island of Corsica over the Mediterranean on 31 July 1944.
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