Those who know me know I’m a dog lover – I even joke that I was a dog in a previous life. Since living in Las Vegas, we’ve had 17 dogs and cats and all of them have had the same Veterinarian. One who sends birthday cards to, exchanges text messages with, and calls to check on our pets. He’s given us his personal contact info in the event we need anything. When checking out after an appointment, the receipt and meds are placed in a bag with our pet’s name printed on it. Our concierge medical doctor (who we love), doesn’t treat us humans that well. But I get it: the world is full of pets and Vets vying to take care of them – it’s a very competitive profession and our Vet does these extra things to win our hearts and loyalty. Loyalty that’s spanned 39 years, several moves by us and his practice, and countless solicitations by other Vets and their clients. But we’ve stayed true blue because they know that their reputation is plainly printed on the bottled essence of their behavior. Everyone has a reputation, and it’s tied to the things they say and do. It takes forever to build a good reputation, one based excellence. And not much time to lose it when you cut corners and take others for granted. Whatever you do – make it your best today.
Logan Pearsall Smith (1865 – 1946): American-born, Harvard and Oxford educated British essayist and critic.
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