I am always surprised when people tell me they can’t find or keep good employees. It’s less about marketing your company effectively in recruitment advertising and interviews as much as it’s having the right stuff to market. This is closely associated with the complaint that employees aren’t engaged – again, do those complaining companies offer opportunities and role models for engagement. The answer to both lies in today’s quote:
· Employees need (and are thirsty for) interesting work – do you seek to make it meaningful; do you discuss how important it is; do you seek their input on how best to organize the job?
· Employees need recognition for doing a good job – do you manage by walking around and seeing the work your employees are doing; do you catch them doing things right; do you coach them to find ways to make their work more fulfilling?
· Employees need to be let in on things that are going on in the company – do you have formal employee communications programming; do you seek their feedback; do you provide them with all they need to do their jobs effectively?
These are the kinds of things that employees are looking for at work – if you don’t provide it, they will try to find it somewhere else. And these are the kinds of things that make employees want to get more engaged in making your business successful. It’s not rocket science – do for your employees what you wanted and appreciated when you were on the front line. Stop fretting and implement these kinds of common-sense practices today.
Hilary Hinton "Zig" Ziglar (1926 – 2012): American author, salesman, and motivational speaker.
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